Sub Club Podcast

Sub Club Podcast

Interviews of the experts behind the biggest apps in the App Store. Hosts David Barnard and Jacob Eiting dive deep to unlock insights, strategies, and stories that you can use to scale your app. 

Andy Carvell, Phiture - Proven Growth and Retention Strategies for App Developers
July 28, 2021
20
00:44:3661.49 MB

Andy Carvell, Phiture - Proven Growth and Retention Strategies for App Developers

Andy Carvell is the Partner & Co-Founder of Phiture, a mobile growth agency. Here he has worked with some of the biggest apps on the App Store, including Headspace, Spotify, Triller, and VSCO. Prior to founding Phiture, Andy worked on the marketing and growth teams at SoundCloud. His team built SoundCloud's activity notification system, which delivered over 500 million pushes per month, and increased M1 retention by five percentage points in its first few months of operation.

Alex Ross, Gregarious, Inc. - Next-Level App Marketing Tips and Strategies
July 14, 2021
19
01:07:4393.23 MB

Alex Ross, Gregarious, Inc. - Next-Level App Marketing Tips and Strategies

Alex Ross is the co-founder & CEO at Gregarious, Inc. Gregarious is the company behind Greg, an app dedicated to helping people grow healthier and happier plants. Greg’s community has grown from 100 beta users in August 2020 to over 50,000 monthly active users today. Alex graduated from the University of California, Los Angeles, and studied data science and statistics at MIT. Alex has worked for companies such as Cisco, The Daily Aztec, and Cannon Trading.

David Smith, Widgetsmith - Lessons From 50 Million Downloads
June 30, 2021
18
00:57:1678.89 MB

David Smith, Widgetsmith - Lessons From 50 Million Downloads

David Smith is a full-time independent app developer. Since 2006, David has owned and operated a small company focusing on creating applications for the iPhone and Apple Watch. David has built many successful apps over the years. His most recent app, Widgetsmith, went viral and hit #1 on the App Store. It has over 50 million downloads. David’s other successful apps include Watchsmith, Pedometer++, and Sleep++.

Ben Bajarin, Creative Strategies — Quantifying Apple’s Developer Sentiment Problem
June 23, 2021
17
01:05:3360.08 MB

Ben Bajarin, Creative Strategies — Quantifying Apple’s Developer Sentiment Problem

Our guest today is Ben Bajarin, CEO and Principal Analyst at Creative Strategies. In this episode, we'll unpack the results from Ben’s survey of over 500 iOS developers and discuss why positive developer sentiment is invaluable to platform owners.

Eric Owens, App Business Brokers — How to Sell Your App
May 19, 2021
16
00:56:0651.41 MB

Eric Owens, App Business Brokers — How to Sell Your App

Our guest today is Eric Owens. Since founding App Business Brokers in 2003, Eric has brokered the sale of hundreds of internet businesses and mobile apps. Those 18+ years of experience make Eric one of the foremost experts on helping small, bootstrapped entrepreneurs find qualified buyers and negotiate the sale.